Webinar: Lead Sourcing Playbooks for B2B Companies

97% of prospects aren’t actively looking to purchase…so building lists based on job titles is pointless…

Just because they match your buyer persona, doesn’t mean they are interested in hearing from you right now.

Instead, you need to focus on triggers or signals…

Here are 14 Lead Sourcing Playbooks, that help you find prospects who may have an intent to buy soon.

Not sure where to start?

If you have questions about Outbound Prospecting or any of the tools mentioned in this post, please take advantage of a 15 minute call with Mark and the team at Yellow O.

Schedule your call
Mark Colgan

Mark Colgan

Mark Colgan is a Sales and Marketing Automation Expert and regularly speaks on the topic of Revenue Optimisation, Outbound Sales and Marketing Automation.