B2B SaaS

What Your New SaaS CMO Should Focus on During Their First 100 Days

By 14th July 2018 No Comments

Hiring a new Chief Marketing Officer (CMO) is an exciting time for a SaaS Startup as it usually signifies that Product-Market fit has been established and that either cash flows are strong enough to support a senior hire, or you’ve raised cash to support growth ambitions.

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Mark Colgan

Mark Colgan

Mark Colgan is a Sales and Marketing Automation Expert and regularly speaks on the topic of Revenue Optimisation, Outbound Sales and Marketing Automation.