B2B SaaS

How Much Do SaaS Companies Spend on Their MVPs?

By 10th November 2019 No Comments

Eric Ries once described the minimum viable product (MVP) as a version of a new product that allows a team to collect the maximum amount of validated learning about customers with the least effort: Instead of spending years perfecting our technology, we build a minimum viable product, an early prod

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Mark Colgan

Mark Colgan

Mark Colgan is a Sales and Marketing Automation Expert and regularly speaks on the topic of Revenue Optimisation, Outbound Sales and Marketing Automation.