B2B SaaS

How Drift is (Gradually) Owning a $1.7 Billion SaaS Category

By 14th November 2019 No Comments

The chatbots market is well on its way to being a $7 billion industry. Last year (2018), it settled at $1.7 Billion. It’s a huge and growing B2B SaaS market, and Drift is taking a huge percentage of it — although they now have other products besides their chatbot.

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Mark Colgan

Mark Colgan

Mark Colgan is a Sales and Marketing Automation Expert and regularly speaks on the topic of Revenue Optimisation, Outbound Sales and Marketing Automation.