B2B SaaS

AARRR (Startup Metrics)

By 14th July 2018 No Comments

This is the AARRR (Must Read!) startup metrics model developed by Dave Mcclure. These 5 metrics represent all of the behaviors of our customers. We want to break down these 5 metrics on your product and look at them separately, then analyze and monitor them so that we can optimize them.

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Mark Colgan

Mark Colgan

Mark Colgan is a Sales and Marketing Automation Expert and regularly speaks on the topic of Revenue Optimisation, Outbound Sales and Marketing Automation.